How to Do Email Marketing

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Email marketing can be a great way for you to promote your business and cultivate relationships with your clients directly through email. To do email marketing, start by building an email list using a spreadsheet listing the names and email addresses of your current, past, and future customers. When you’re ready to compose your email, write a compelling 20 to 30 character subject line to persuade the customers to open the email. Then, in the email body, provide your customers with a motivating offer and entice the reader to take an action, such as calling your business. For more tips, like how to create interesting content, read on!

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